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Tds

This query is : Resolved 

02 September 2011 Dear Sir,

Please let me whether TDS is applicable on Advertisement board purchased from a dealer who is registered dealer of VAT and he charged VAT in his Invoice to us. So please tell me whether i am liable to deduct TDS under Section 194C. If i show it in my books as sales promotion expenses, then will TDS provision attract?

02 September 2011 Dear Palak,

If you have purchased a board permanently and no service element is involved then you are not required to deduct TDS even if you show it under the P/L account as business Promotion or Advertisement Expenses....

Regards!!

03 September 2011 Thank you sir.


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