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TDS on social media expenses

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TDS on social media expenses depends on the nature of services and the payee type. Payments for advertising, promotion, or influencer services may attract TDS under Section 194C or 194J of the Income Tax Act.

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(Querist)
17 November 2024 what is TDS rate on social media expenses.
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Dhirajlal Rambhia

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Dhirajlal Rambhia (Expert)
17 November 2024 The Tax Deducted at Source (TDS) rate on social media expenses paid to Resident Indian, depends on the nature of the payment and the type of service being provided. Typically, if you're paying for social media advertising or promotional services, TDS may be applicable under Section 194J or Section 194C of the Income Tax Act.
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