Applicability of tds pmt made by ad agency to publisher ????
This query is : Resolved
22 August 2012
Hello everyone,
one of our client is a pvt ltd company. it is an ad agency. it buys ad space in newspapers and magazies from publishers such as HT, DNA etc.
he sells that space to the client.
i advised him to deduct TDS@1%/2% u/s. 194C on payment made to the publishers.
However the accountant of the publisher argue that TDS is not applicable and that the company should not deduct TDS ?
waiting for the views of the experts.
one of our client is a pvt ltd company. it is an ad agency. it buys ad space in newspapers and magazies from publishers such as HT, DNA etc.
he sells that space to the client.
i advised him to deduct TDS@1%/2% u/s. 194C on payment made to the publishers.
However the accountant of the publisher argue that TDS is not applicable and that the company should not deduct TDS ?
waiting for the views of the experts.
23 August 2012
Dear Abhishek,
If your client just purchase the space 194c will not be applicable as there is no contract.but if it books that space and later on transfers to other party 194c will be applicable. Looking at information given by you 194c will not be applicable.
If your client just purchase the space 194c will not be applicable as there is no contract.but if it books that space and later on transfers to other party 194c will be applicable. Looking at information given by you 194c will not be applicable.
Message likes :
1 times
23 August 2012
my client books the space in the newspaper/magazines say for one month.
publisher says not to deduct TDS.
Does my client require to deduct TDS while making payment to the publisher ?
publisher says not to deduct TDS.
Does my client require to deduct TDS while making payment to the publisher ?
23 August 2012
no in that case it will not be applicable as your client is just purchasing a space. Newspaper agency is transfering property in the goods that is space in newspaper. hence tds not applicable.
You need to be the querist or approved CAclub expert to take part in this query .
Click here to login now
Click here to login now
Similar Resolved Queries
Unanswered Queries
- DELIVERY GOLD & SILVER AND OTHER ETF TRADING PROFIT AS BUSINESS INCOME
- GSTR-1A How to update Invoice
- Excess salary payment.
- 3cd- cash system of accounting is allowed?
- Provision for loans that are under Revenue Recovery
- APPLICABILITYOF GST ON STUDENT HOSTEL FEES
- Form 121-contradictory opinions
- TDS on Purchase of Immovable Property by NRI from NRI
- Is Personal Guarantee of Director is Compulsory in case of loan to company ??
- Current Account Opening for Sole Proprietorship with Udyam Certificate - Zero Turnover
- Cash gift by grand mother to her grand daughter
- Tax amount diff in Gstr1 and 3B in tax compare reports
- Tds on GST in connection with sale to public company
- Restoration of certificate of practice
- Regarding change in correspondence address in SSP portal
- No Compliences after incorporation
- USEFUL LIFE OF USED/SECOND HAND COMMERCIAL VEHICLES
- Claiming TDS deducted by builder on Hardship compensation and Corpus
- Address Change to another state of a Registered Trust with 12AB approval
- Updated return in budget 2026
Trending Online Classes
-
DT & Audit (Exam Oriented Fastrack Batch) - For May 26 Exams and onwards Full English
CA Bhanwar Borana & CA Shubham Keswani
CAclubindia
