Round-off
This query is : Resolved
28 December 2013
Can any one oplease tell me most of products are sold at unround-off price.is it to attract or is for any benefit?ex.999,1299,99
Manish Bhandari
(Expert)
28 December 2013
It is human tendency. 999 is your brain reads as if it is cheap or ok. whereas make it 1000 & our brain reads it expensive.Wherever there is roundoff the impact is in hundreds & if not round off then the impact is lesser or decreases the purchasing anxiety.
28 December 2013
Its human psychology, brain takes decision in a fraction of second!
So when you saw its 3 digit price you gets attracted to buy.
So when you saw its 3 digit price you gets attracted to buy.
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