Proper heads of a/c

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Querist : Anonymous (Querist)
29 July 2012 waht is the difference between advtg & marketing exp?
how following items will be under following a\c
1.stall rent (book fair)
2.exhibition exp
3.exhibition/stall rent
4.advertisement exp
5.agency charges (export)
6.brokerage & commission
7.commission
9.credit card charges
10.discount
11.display rent charges
12.foreign tour exp
13.foreign tickets &other exp
14.foreign exchange
15.sales promotion

29 July 2012 Marketing expenses are connected with "sales " and "after Sales". Advertisement expenses are focussing on advertisement and publicity.


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