How to show Sales Promotions in accounts

21 October 2019
If we are transferring the product amount(SP) to consumers bank account for them to purchase the products from marketplace, how do we show these amounts in our accounts? Eg. Transferring via Neft from company account to consumers bank account INR 600 (Product cost) to 400 such buyers. what will these transaction be shown as?

22 October 2019
Show as promotional expenses

Yatharth Mehta (Querist)
22 October 2019
Thank you for your responses.
Is there any limitation if we put this as promotional expense? There will no bill generated for payment made.
And scale and amount of payments won’t be an issue?

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