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Tds on hoarding rent exp.

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16 October 2012 Dear Experts,

We give our product's advertisement in Print-Media, Hoardings etc.

In case of Hoarding Rent, our ad agency gives us bill as : "Hoarding (size 10 x 20) at ...area in (name of city) for Sepr 2012".

Actually such bill is for Hoarding Rent. On such bill, how much TDS we have to deduct - 2% under 94C or 10% under 94I ?

Pl. guide me.

thanks in advance.
anckoora.

16 October 2012 contract for putting of hoarding is in the nature of advertising contract and so provisions of sec 194C would be applicable. Deduct it at 2%.



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