Quick Summary
India's fast-moving consumer goods (FMCG) sector recorded a strong recovery in October 2025, reversing the slowdown seen in the September quarter when growth had moderated due to GST transition challenges. Fresh data from retail intelligence platform Bizom shows all-India FMCG value growth rising to 6.8% in October, up from 6.2% during July-September. Bizom, which tracks value growth across categories, noted that the revival was driven primarily by urban markets, supported by the affordability
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FAQ :
India's FMCG market recorded a value growth of 6.8% in October 2025.
The rebound was primarily driven by urban markets, supported by the affordability boost from recent GST rate reductions and other policy changes like income tax cuts and lower interest rates.
Urban FMCG growth accelerated to 6.3% in October, while rural demand saw 7.1% growth, indicating a narrowing gap between urban and rural performance.
Personal care (11.8%) and dairy (18.6%) showed robust year-on-year growth, along with chocolates & confectionery (10.1%) and branded commodities (9.2%).
Beverages declined by 2% due to unseasonal rains, and home care remained flat. Packaged foods grew by 2.7%.
Bizom expects positive trends to deepen in November as GST 2.0 reforms fully cascade, leading to increased distribution, brand spending, and a virtuous cycle of growth.
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