Trademark vs Copyright in India

Ishita Ramani | Last updated: 26 October 2021

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In India, both trademarks and copyrights are vital for protecting business assets, but they serve different purposes. A trademark safeguards brand names, logos, and slogans to distinguish products and services, building customer trust and brand recognition. Copyright, conversely, protects original creative works like literature, music, and art, granting the creator exclusive rights to reproduce and profit from their work. While trademarks require registration and are valid for ten years, copyright protection is perpetual, lasting the creator's lifetime plus 60 years.

The majority of business owners are ignorant of their companys most valuable asset. It is their brand name on which their companys survival and reputation are entirely dependent. The market is crowded, and grabbing the attention of the target customer is only half the battle. Customers have been highly brand conscious in recent years. As a result, Trademark Registration and Copyright Application have become the most critical factors in consumer purchase decisions. As a result, any business, s

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About the Author

Ishita Ramani

Director - Operations

She is a young woman entrepreneur and currently the Operations Director at ebizfiling India Private Limited. In her entire career so far, she has led a team of 50+ professionals like CA, CS, MBAs, and retired bankers. Apart from her individual experience on almost every facet of Indian Statutory Compliance, she has bee ... Read more

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