GST impact analysis on sales promotion activities

Vishal Jain | Last updated: 17 March 2020

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Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales.Examples of devices used in sales promotion include coupons/cash backs, free samples, Gi

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About the Author

Vishal Jain

Chief Internal Audit

Professional Experience: Articled trainee: A.F.Ferguson Co. (Affiliate of Deloitte Haskins Sells), Kolkata (Sept06-Aug09) Previous Employer: Deloitte Haskins Sells, Kolkata. Latest designation: Senior Manager (10 years) B S R Co. LLP (KPMG) Latest Designation: Associate Director (Gurgaon) (3 months) Khadim Indi ... Read more

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