ITC in case of gifts to dealers.

Can we claim ITC on wall clocks purchased by us for distribution in an Annual programme to dealers?
Wall clocks and trophies were distributed free of cost to dealers.

Can it not be an activity for business promotion?
Replies (4)
Quick Summary
This discussion explores whether Input Tax Credit (ITC) can be claimed on items like wall clocks distributed to dealers as gifts, even if branded with the company logo and linked to sales targets. The consensus is that ITC is generally not available for such items, being ineligible under Section 17 of the GST Act.

No. ITC is not available. it is ineligible under sec 17
Yes ITC block , cannot claim .
ITC BLOCKED. PLEASE DONT TAKEN
And what if company has printed it's logo on clocks?

And dealers have achieved bar of sales mark that has fixed by company to increase it's revenue.

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