Accounting at an ad agency

 I am starting a new digital marketing agency which will get money from clients for taking out online ads in their name. 

The money clients pay us for taking out ads is separate from what we bill them for our service charges. Obviously, the ad spend amount cannot be counted as our revenue. Our service charges are our revenue. 

How should we account for the ad spend money received? 

Though this question is in the accounts category, Any additional information about how to handle the tax/filing aspect will also be much appreciated. 

Replies (1)

I’m not sure about taxation for services, probability every revenue is taxed...

next you can show the ad money as revenue because you know transaction price is charged through ‘ cost plus and a margin method’ so everything is a revenue, don’t be surprised because when start a company, you will incur operating expenses and they are covered through ad spent + service charge. You can disclose this information in the revenue schedule in the statements.

Leave a Reply

Your are not logged in . Please login to post replies

Click here to Login / Register  

Company
ARTICLESHIP 07 October 2026
Article Trainee/ CMA Trainee

RMA And Associates LLP

New Delhi

CA Inter

View Details
Company
ARTICLESHIP 01 October 2026
Articled Assistant

KPSN & Associates LLP

Chennai

CA Inter

View Details
Company
30 September 2026
Senior Accountant

Codeboard Technology

Chennai

B.Com

View Details
Company
16 October 2026
CA article trainee

Zerdi & Co. Chartered Accountants

Pune

CA Inter

View Details
Company
08 October 2026
Accounts and Tax Associate

POOJA R TELI & CO

Pune

CA Inter

View Details
Company
06 October 2026
Assistant Manager - Audit and Compliance

Ravi K Jain & Co

Noida

Others

View Details
Company
12 October 2026
Chartered Accountant - Internal Audit

HKC | Chartered Accountants & Business Advisors

Ludhiana

CA

View Details
Company
ARTICLESHIP 18 September 2026
Industrial Trainee

Twenty Point Nine Five Ventures Private Limited

Noida

CA Inter

View Details