What should be the Rate of TDS if Retainership fees paid to advertising agency..
Whether 1%or 2% as per 194C or 10% as per 194J..
Retainership fees are treated as professional services hence TDS should be charged @ 10% U/s 194 (J)
94C.
At least that's what we've been deducting under for several years where we work without a problem.
Aggarwal Sarawagi and Co
New Delhi
CA
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Karia Overseas
Ahmedabad
CA
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CAclubindia
