XYZ ltd. reimburses the advertisement charges to its parties(the parties advertise on behalf of the co.)
Now my question is whether the company is liable to deduct tax at source u/s 194C.
The party does not deducts TDS.
So are we under a liability to deduct tax at source?
As the parties advertise on behalf of the company, it is in the nature of a contract. So , you are liable to deduct TDS u/s 194c.
TDS ON PAYMENT TO CONTRACTORS U/S 194C
https://www.chdcaprofessionals.com/2013/03/tds-on-contractor-us-194c.html
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