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TDS on marketing exp
I have paid 60,000/- per month to a company for marketing expenses. what is the TDS rate applicable.?
Replies (6)
Quick Summary
2% under section 194C😊
1. There are two possibilities in here. If the marketing is in the nature of doing any particular professional services then TDS u/s 194J @ 10% should be applied. Since professional services include advertisement services which is also in the nature of marketing.
2. If no specific services are involved in the above services then it will be covered under the contract and TDS u/s 194C @ 1% or 2% depending upon the non-corporate or corporate to whom the payment is made.
3. In your case, you need to identify the nature of marketing services in order to deduct TDS.
Please correct me if the above solution has an alternative view.
If we are doing the social Media Marketing through agency. let me know it will be come under section 194 C Or 194 J.
under 194C
thanku
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