A FMCG COMPANY WORKED ON DISTRIBUTION SALES AGREE TAKE PART OF THE ADVERTISEMENT GIVEN BY A SUPERMARKET. THE SUPER MARKET DEDUCTED THE ADVERTISMENT COST FROM THE DISTRIBUTOR. DISTRIBUTOR IN RETURN CLAIMS THE REFUND FROM COMPANY. COMPANY IS READY TO GIVE THE AMOUNT. I MY QUESTION IS, SINCE THIS TRANSACTION IS BASED ON ADVERTISEMENT EXPESNSE OF MORE THAN 1 LAC, HOW CAN WE OPERATE TDS PROVISIONS?
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Tds on advertisement charges reimbursment
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PLESE HELP ME... I HAVE TO MAKE PAYMENT TO THE DISTRIBUTOR... SHALL I REQUIRE TO DEDUCT TDS FROM HIS PAYMENT... I AM CONFUSED BEACUSE THE DISTRIBUTOR IS NOT AN ADVERTISER AND THIS AMOUNT IS ONLY THE REIMBURSMNENT OF ADVERTISMENT CHARGE MET BY SUPERMARKET FOR THE MANUFACTURING COMPANY.... KINLY SUGGEST A TREATMENT.....
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