sec 44AF

While section 44AF does not define ‘retail trade’ and ‘total turnover’, the Random House Dictionary defines the term ‘retail’ as "the sale of goods to the ultimate consumers, usually in small quantities". The term ‘total turnover’ means the aggregate amount for which sales are effected after deductions for goods that have been returned, discounts and the like

Good reply by Mr. Murty

Wholesalers purchase goods from Manufacturers in lumpsum and then sale to retail outlets. Retail outlets sale to consumers. Mr. Murty reply is perfect.