CA Final
122 Points
Joined May 2016
Dear Samiran,
Service tax is charged on the basis of Place of service received. If service is received inside Taxable territory it will be taxable in the hands of Service Receiver irrespective of the fact that service provider is from outside Taxable territory. Place other than State of Jammu & Kashmir in India is considered as taxable territory due to article 370 of Indian constitution.
In your case Reverse Charge mechanism is applicable. Your entity will have to deposit service tax by grossing up the value of service with service tax rate.(e.g.: service tax amount on value 1,00,000 will be 1,00,00*15/115)
Further point to be noted that Advertisement service received should not covered under negative list of service tax under section 66D.
Thanks and Regards
Shreesh Kumar