Hello seniors ....
pls guide me in SM paper how to answer in Sm paper, all things r same related with each other, totally confused pls help.
Replied 19 April 2011
First of all, understand that the SM module covers nly 50 marks of the paper, of which around 16 marks shall be case study.
A lot depends on the case study. As far as leaving chapters from the syallabus is concerned, I would advise against it.
Study the TOWS matrix, BCG model etc. perfectly.
Be calm. Do well. Cheers