Income recognition - pro rata basis

what is the meaning of - income is recognised on pro rata basis over the period of subscripttion?
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Quick Summary
This discussion explains the concept of recognising income on a pro rata basis, particularly when discounts are involved. It uses an example of a soap purchase with a discount voucher to illustrate how the total cost and revenue are allocated proportionally over the subscription period. The aim is to accurately reflect the value of both the product and the discount.

Yes let me give you and example of customer receiving a discount voucher if you enter into option contract.

Product soap sold at hundred inr

Discount voucher given 20 inr

Total one twenty is the cost to company

We have to allocate this on a prorate basis

Product soap sold at (hundred/one twenty into hundred) = eighty three

Discount voucher actually costed (twenty by one twenty into hundred)  = 16.66

Total cost of soap is 83+16.33= 100.

That's pro rata!

If the company wishes, this discount can be unwinded on other products.

Income recognition on pro rata basis
You hv to necessarily allocate this on a pro rata basis.
Sir can you please explain this in detail

I gave you an example right? That's only calculation anyone has.

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