An entrepreneur’s life is full of challenges and with every challenge lies a lurking fear of failure! On one hand, the ‘to-do’ list seems never ending, with product inception, management, engineering, go-to-market strategies, funding and scale. On the other hand, the ‘what-if’ list is even longer because with every step taken forward in unchartered territory, there is always a chance of what-if things-don’t-work-out-the-way-you anticipated/planned-for situation.
Entrepreneurs, the ‘what-ifs’ will start to hound you from the very beginning. What-if others don’t see great value proposition in your startup idea? Well, you crossed that hurdle, but what-if you are not able to convince some of the peers to join you in the quest as co-founders? Great, you got yourself co-founders, but then what-if the team dynamics don’t work out as expected? What-if there is a lot of friction and things start to go astray? You managed that and have a working prototype, but what-if the go-to-market strategy does not work out and your ‘expected customers’ aren’t really adopting the product the way you had expected? And finally, the mother of all fears: what-if you are not able to secure funding!
uch time analysing on the ‘what-ifs’ of failure, I am obviously not spending enough time for finding the ‘this is it’ for success. How then, can I expect success?
So, step back for a ‘que sera sera, whatever will be will be’ moment and try harder.
Thoughts?
CAclubindia
