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Tds on reimburesement of advertisment exp

TDS 756 views 7 replies

We are dealers of mahindra & hero

 

Mahindra & Hero do advertisment at corporate level and charges all dealers for this 

 

do we need to deduct tds on it

 

 

 

 

Replies (7)

yes TDS u/d 194C  @ 2%

I am Agree with Pooja Agarwal

2% is for corporate and 1 % for individuals and HUF

just remember

,if single bill payment of advertisement is Rs 30000..of above or overall anually payment is Rs 75000 or above,then only question of TDS will arise,otherwise not.no tds is deducted..

and if the agency does not furmish pan TDS rate applicable is 20%

 

but there is no contract between our company & Mahindra or Hero

Under section 194C, the tax is to be deducted when a contract was entered into for carrying

out any work in pursuance of a contract between the contractor and the entities mentioned in

sub-section (1) of section 194C. In the present case, there was no contract between the

assessee and the co, to carry out any work. On the other hand it can be as a case of reimbursement of expenses..in case of reimbursement,there is actually no income in the hands of recepient..

hence if we go by this no TDS has to be deducted..

agree with Pooja Agarwal


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