tds on payment made to agent for advertisement

hi friends, i have a doubt regarding the payment made to agent for advertisement.

one of my client is paying amount to ABC communications(name changed) for advertisement. on that amount they are deducting tds u/s 195c. besides to this amount they are paying some consultancy charges which are 3% on the advertisement charges every month.

so friends my doubt is whether tds on such consultancy charges is comes under 194c or 194j or 194h.

pls clarify my doubt.

regards

pavan kumar.M

mpavan_kumar @ hotmail.com

Replies (2)

your querry is whether payment of consultancy charges as a percentage of contract amount is subject to 194C or 194J?

payment of consultancy charges are always 194J. it is immaterial what basis they are paying.

if he thinks the deduction is higher then do not show as consultanct charges . instead show as contract payment only

Originally posted by : sagar

your querry is whether payment of consultancy charges as a percentage of contract amount is subject to 194C or 194J?

payment of consultancy charges are always 194J. it is immaterial what basis they are paying.

if he thinks the deduction is higher then do not show as consultanct charges . instead show as contract payment only

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