sm query

in strategic management what is the difference between business policy and strategy please explain with example

Replies (1)

In Simple terms Policy is something that you decribe something in advance and it is a general respose to a given situation.. For eg.. It is business policy to give cash discounts to customers, it a Business Policy of charging different prices frm different customers.. ]

A strategy somethig like a plan.. Example  You Launch a High tech product at low price to outperform your competition..

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