Story behind amul

CA.ViVeK M ACA (ACCOUNTS DEPARTMENT) (28544 Points)

09 January 2013  

 

kaira district milk society spend Lakhs of money for a Good brand name for their milk products. 

Hot discussions were going around.

Between discussion, Peon comes for serving tea. He replied, Dear sir if you dont mind, can i give u a suggession, The directors replied yes

The name should be Amulya which means priceless of inestimable worth in sanskrit

All were happied with the name and the discussion about the brand name were dropped. They fixed amul as the brand name for their product.

Morale

Never ignore the idea for the people younger to us and also form the bottom of organisational hierarchy.