About me
I work with small and medium?sized businesses as a Virtual CFO and accounting advisor, with a focus on ecommerce, service and cross?border businesses in India and the UAE. My work is centred on building clean, compliant books and then turning those numbers into practical MIS, cash?flow visibility and better decisions for promoters and finance teams.
Over the last few years I’ve been closely involved in GST?ready bookkeeping, ecommerce accounting (Amazon, Shopify, marketplaces), and outsourced accounting support for CA/CPA firms who want to use India?based teams without compromising on quality or timelines. I enjoy designing simple, repeatable finance processes that reduce last?minute firefighting and make monthly closing and reconciliations more predictable.
On CAclubindia, I’m here to share and learn with other members of the tax and accounting community, especially around Virtual CFO services, SME finance, process automation and practical ways to move clients from compliance?only work towards more advisory?led relationships.
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