Is tds attract

Yes, tax to be deducted @ 2% or 1% depending upon the constitution of payee.

Thanks,

Hello Dipjyoti
Will you please refer the section please.

Such a bill can be best categorised under advertising.

Section 194C says "Any person responsible for paying any sum to any resident for carrying out any WORK"

And

Work as explained in Section 194C Includes "advertising"

So for safer side and best of you interest deduct tds u/s 194C

Rate of tds will be 1% as "AAKAAR HERBALS" PAN is AEEPD1773K i.e individual.

HELLO SIR,

Yearly Limit u/s 194C: Where the aggregate of the amounts paid/credited or likely to be
paid/credited to Contractor or Sub-contractor exceeds Rs.75,000 during the financial year,
TDS has to be deducted u/s 194C.

ASSESEE IS LAIBLE FOR TDS.