banner_ad

The 99 company (story)

Others 1345 views 2 replies
________________________________________ Once upon a time, there lived a King who, despite his luxurious lifestyle, was neither happy nor content. One day, the King came upon a farmer who was singing happily while he worked. This fascinated the King; why was he, the Ruler of the Land, unhappy and gloomy, while a lowly farmer had so much joy. The King asked the farmer, ‘Why are you so happy?’ The farmer replied, ‘Your Majesty, I am nothing but a farmer, but my family and I don’t need too much – just a roof over our heads and warm food to fill our tummies.’ The king was not satisfied with that reply. Later in the day, he sought the advice of his most trusted advisor. After hearing the King’s woes and the farmer’s story, the advisor said, ‘Your Majesty, I believe that the farmer has not been made part of The 99 Company.’ ‘The 99 Company? And what exactly is that?’ the King inquired. The advisor replied, ’Your Majesty, to truly know what The 99 Company is, place 99 Gold coins in a bag and leave it at this farmer’s doorstep.’ When the farmer saw the bag, he took it into his house. When he opened the bag, he let out a great shout of joy… So many gold coins! He began to count them. After several counts, he was at last convinced that there were 99 coins. He wondered, ‘What could’ve happened to that last gold coin? Surely, no one would leave 99 coins!’ He looked everywhere he could, but that final coin was elusive. Finally, exhausted he decided that he was going to have to work harder than ever to earn that gold coin and complete his collection. From that day, the farmer’s life was changed. He was overworked, horribly grumpy, and castigated his family for not helping him make that 100th gold coin. He stopped singing while he worked. Witnessing this drastic transformation, the King was puzzled. When he sought his advisor’s help, the advisor said, ‘Your Majesty, the farmer has now officially joined The 99 Company.’ __________________ He continued, ‘The 99 Company is a name given to those people who have enough to be happy but are never contented, because they’re always yearning and Striving for that extra ONE, saying to themselves: ‘Let me get that one final thing and then I will be happy for life.’ We can be happy, even with very little in our lives, but the minute we’re given something bigger and better, we want even more! We lose our sleep, our happiness, we hurt the people around us; all these as a price for our growing needs and desires!
Replies (2)

Very nice story! It’s a moral for those who are never satisfied for what they are getting…or earning.

One should always be thankful to the Almighty for everything what he or she is eating, wearing etc. There are lots of people on earth, who are living in a very pathetic condition without food, clothes or shelter.

At the same time, people should have a healthy sense of competition with own-self to earn  more and make his/her life better.

 

It's really a eye-opener !!!! Such a beautiful post......... we should be satisfied with what we have !!!


CCI Pro

Leave a Reply

Your are not logged in . Please login to post replies

Click here to Login / Register  

Company
14 May 2026
Senior Accounts Executive

Karan Gupta & Co.

New Delhi

Graduate (Any)

View Details
Company
01 June 2026
Audit, Taxation & Compliance Executive

R P S K & Associates

Nashik

CA Inter

View Details
Company
16 May 2026
Audit clerk

mgirt & co

Bengaluru

CA Inter

View Details
Company
26 May 2026
Education Content Creator

Adyayam Education LLP

Bengaluru

CA Foundation

View Details
Company
27 May 2026
Audit Assitant

Virender K Gupta and Co

New Delhi

B.Com

View Details
Company
19 May 2026
Accountant

ca kunjan

Mumbai

CA Inter

View Details
Company
29 May 2026
Accounts assistant

Shubh Consultancy

Mumbai

Graduate (Any)

View Details
Company
23 May 2026
Article Assistant

Geeta Manchanda & CO.

New Delhi

CA Inter

View Details