What are the methods of Industry and competitive analysis?
Pranjali
(intern)
(2216 Points)
Replied 20 August 2018
There are 3 methods to industry analysis: SWOT analysis, Competetive forces model and Broad factors analysis. for competetive analysis, there are a couple of ways you can do it. Though, its a step wise procedure. You need to identify your competetitors, analyse and compare them etc. ADL matrix, space matrix and inflection point anaylsis are common ways to do a competetetive analysis.
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